Asian Airlines see merchandising as key strategy: survey
Thu, March 18 2010 16:11 | 350 Views
The survey, by Singapore's Abacus International, a travel services provider, found that 75 per cent of airline management teams were either very or somewhat committed to making ancillary services one of their key priorities for 2010.
Around 60 per cent of the airlines indicated the travel agency channel as a pivotal part of their merchandising expansion plan, and said they look to work more closely with travel agencies to drive greater ancillary revenue this year.
Source:
Business in Asia Today - March.18, 2010
published by Asia Pulse
Editor: Ricka
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